• Success Planning and Market Planning

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    Name: Success Planning and Market Planning
    Date: February 10, 2018
    Time: 9:00 AM - 12:00 PM EST
    Event Description:
    "Core Four Business Planning Series"

    "Success Planning and Market Planning" two courses led by Margaret Adams, Manager of Women's Business Center at Cornerstone Alliance.
    • Success Planning is designed to offer tools for Self-assessment; Financial goal setting; Communication and Selling skills; and Contingency planning.
    • Market Planning focuses on:       
    o   How to identify the features and benefits of your product and/or service
    o   Packaging, pricing, selling, promotional & contingency planning 
    o   Targeting Customers 
    o   Analyzing Your Industry and the Competition 
    o   Identifying Your Position in the Marketplace 

    Small business owners won't want to miss "Core Four Business Planning Series". The Core Four Business Planning Course ® teaches aspiring and/or existing small business owners the information and skills they need in four "CORE" elements of business planning: Success Planning; Marketing Planning; Cash Flow Planning and Operations Planning.  
    Lake Michigan College, 2755 E. Napier Ave., Benton Harbor, MI
    Contact Information:
    Contact Dubelsa Mata-Garcia for more information at dmata@cstonealliance.org or call 269.925.6100.
    $150 for entire series. Preregistration is required; the deadline to register is Monday, January 29.
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